Now that I’ve established the Audience of my web site, I can think about what content I can provide for this audience:
About/bio: Generally useful. Might contain a link to What’s top of mind. Should contain links to other places, e.g. Twitter.
Talks: A list of all talks. I’d like to present this as a portfolio, e.g. not just with links to slides, but also showcase slide design. I’d like for the slides to be hosted on my own site, rather than on SpeakerDeck. Perhaps the talks page should come with a slide player, with transcript, on the site itself. Perhaps even an audio recording, synchronised to playing slides.
Articles: Mature, fleshed-out articles would end up here. They might start out as a note, or a set of notes, in which case the notes would refer to, or redirect to, the new article.
Notes: This is my digital garden where I collect learnings, thoughts, ideas, and more. What’s in here will be incomplete and keep evolving, which is fine.
CV/Résumé: It’s good to have this on hand. It might be a sub-page of the About page. It does not need to follow the design of the site, and might even be separate entirely: perhaps a PDF itself is good enough.
Projects: Each project, especially the ones I think are the most impactful, should be accompanied by some detail (what is it, why did I make it) and a screenshot.